Services

Members of the Flavorful Insight team have been managing marketing communications programs for a collective 100+ years. We have award-winning designers and relationships with all the food industry publications and national publications and writers. Our clients have been featured locally and nationally; in consumer and trade.

We provide services on a project basis or monthly retainer.

Consumer and Trade Eduction

  • Curricula
  • Printed Materials
  • Video/DVDs
  • Presentations
  • Training Sessions
  • Forums

Creative

  • Writing: Copy Feature, Script
  • Graphic Design
  • Photography: Product, Editorial
  • Advertising: Studio and Location
  • Website Development: Design, Maintenance

Direct Marketing

  • Mail
  • Internet
  • Broadcast/cable
  • Sampling Programs

Food Industry-Specific Tools

  • Channel Communications Planning
  • Cooking Demonstrations & Presentations
  • Culinary Curriculum
  • Spokesperson Development
  • Nutrition Communications
  • Food & Nutrition Regulation Monitoring
  • New Product Development Think Tank
  • Product Application Development
  • Menu & Recipe Development
  • Recipe Tasting & Editing
  • Recipe Nutrition Analysis
  • Cookbook & Brochures
  • Food Styling
  • Food Photography

Marketing

  • Strategy Development
  • Brand Identity & Image Development
  • Collaboration & alliance Building
  • Program Development (Comprising Multiple Elements)
  • Research Planning & Supervision

Media

  • New & Social Media: Blogging, Podcasteing, Social Networking (Twitter, Facebook, etc.)
  • On-line Video
  • On-line Personality Development
  • Public Relations
  • Media Relations: Press Kits, Press Releases, Media Field Tours, Deskside Briefings, Pitching
  • Media Database Management
  • News Monitoring*
  • Advertising: Print, Radio, TV, On-line (Buying, Planning, Placement)

Publishing

  • Magazines: Company, Association, Consumer, Trade
  • Brochures
  • Training Manuals
  • User Manuals
  • Newsletters
  • eMagazines
  • eNewsletters

Special Events & Promotions

  • Planning Execution
  • Events: Media, In-store
  • Publicity
  • Trade Show